Brain

Why Behavior Matters

Monday, January 14th, 2013

Three good reasons why anyone who cares about communication should care about behaviorby Amy Yeager In my last blog post, I talked briefly about some recent critiques of overhyped, oversimplified neuroscience and highlighted one major benefit of looking beyond the brain: we can rediscover the value of studying behavior. In the work that my colleagues […]

The Key to Understanding Communication: That Other B Word

Monday, January 7th, 2013

by Amy Yeager Fill in the blank:If we want to understand the real reasons why people have so much trouble relating to each other and resolving their conflicts, we need to look more closely at their b_______. How would you finish that sentence? If you said brains, you’re not alone. With all the attention that […]